Gold surged to $2,700 an ounce in 2024, driven by persistent inflation, geopolitical risks, and widespread dollar debasement. Central banks ramped up gold purchases, and investors sought alternatives to fiat currencies amid global economic uncertainty. Jeremy Cordon, CEO of Goldback, explained how this growing distrust in traditional monetary systems has fueled the adoption of spendable gold. Goldbacks, a currency made from real gold in small denominations, have surpassed $200 million in circulation, offering a practical, inflation-proof alternative to cash.
Cordon highlighted how Goldbacks are reshaping the way people use gold, enabling direct transactions without the need to convert back into dollars. With advanced technology to prevent counterfeiting and a growing network of small businesses accepting them, Goldbacks are providing a unique bridge between traditional gold investment and everyday commerce. As the world moves toward de-dollarization, with institutions and countries diversifying reserves into gold, Cordon discussed the macroeconomic trends that will continue to drive demand for hard assets in 2025 and beyond.
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https://www.goldback.com/
00:00 Introduction
01:22 Public Awareness and Inflation
03:42 Ray Dalio and Geopolitical Trends
04:38 Gold’s Long-Term Trend and Saving Strategies
05:58 Introduction to Goldback
07:20 Goldback’s Popularity and Practical Use
25:22 Goldback’s Technology and Security
27:21 Customer Feedback and Future Plans
30:35 Conclusion
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